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I get it—because it happened to me.
I built my business out of a deep passion for natural products and a strong opposition to harmful chemicals. I was committed to providing clean, chemical-free alternatives that were safer for people and the environment.
But over time, I got tired.
Despite years of hard work, research, and education, I saw people choosing convenience over health—opting for chemical-laden products just because they were cheaper or smelled nice. Little by little, my passion diminished, and my inner warrior fell silent.
Then, on a rare weekend off, I attended the Canmore Folk Festival. The music, the atmosphere, the people—it was a breath of fresh air. But what truly reignited my passion was something a folk singer, Jon Brooks, said:
“Writers and folk singers are warriors. They use their words and songs to fight injustices and raise awareness about issues close to their hearts.”
That one statement cut through my brain fog. It reminded me why I started this journey in the first place—to educate, to empower, and to create change.
This realization hit even harder when I thought about friends and loved ones battling cancer. A dear friend lost her fight this past spring, and I know at least ten others, including a father and his 12-year-old daughter, currently fighting for their lives.
While we may never know the exact causes of these cancers, we do know that many are linked to environmental toxins. This is why my fight matters now more than ever.
✔ There are 80,000+ man-made chemicals in our everyday products—and many are linked to cancer, hormonal disruption, and environmental harm.
✔ We are poisoning the environment and our children, who have no say in what we expose them to.
✔ Education is key—the more you know, the better choices you can make.
✔ Big corporations and government policies won’t protect us—profit-driven lobbying makes sure of that.
✔ Consumer power creates change—when we stop buying harmful products, companies take notice. (Look at how Clorox acquired Burt’s Bees because natural product sales were skyrocketing!)
✔ We should all fight for something we believe in—and never give up, even when change is slow.
💚 I will continue to bring you the best information so you can make informed, healthy decisions.
💚 I will not be silent anymore—I will speak up, write, and advocate for clean, safe, natural alternatives.
💚 I hope you find your passion again—whether it’s for environmental change, social justice, or something deeply personal.
✔ Ditch chemical-laden skin care—support small businesses making natural, safe alternatives.
✔ Skip synthetic bath bombs, bubble baths, and fabric softeners filled with toxic fragrances.
✔ Speak up, share, and educate others—your voice matters!
What are YOU passionate about?
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